The Listing Presentation Script for New Realtors (Plus the Top 10 Objections)

Nov 03, 2026

By Jackie Kravitz, real estate coach and creator of 24 Listings in 12 Months. Jackie personally listed 150 For Sale By Owners and expired listings a year, selling 125 homes annually for ten consecutive years.

What should a new realtor say on a listing presentation? Follow four parts: introduce yourself and confirm their motivation, present an active and aggressive marketing plan, walk them through the market analysis so they arrive at the price, then write the price on the listing agreement and ask them to sign. Handle every objection by repeating and approving it, then asking again.

Key Moments in the Video

  • 0:00 Introduction
  • 1:07 The four parts of your listing presentation
  • 1:33 Part 1: Arrive and confirm their motivation
  • 3:36 Part 2: Your marketing plan
  • 11:02 Part 3: Pricing the home
  • 16:12 Walking through the market analysis
  • 23:50 Part 4: Ask them to sign
  • 25:28 Objection: I want to think it over
  • 32:14 Objection: I want to list higher
  • 34:57 Objection: Can you cut your
  • ...
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The New Listing Presentation That Gets Realtors More Listings

Nov 03, 2026

By Jackie Kravitz, real estate coach and creator of 24 Listings in 12 Months. Jackie personally listed 150 For Sale By Owners and expired listings a year, selling 125 homes annually for ten consecutive years.

What listing presentation gets realtors more listings? One built around the question every seller is asking: can this agent sell my home for the most money possible, in the least amount of time, with the least amount of hassle? Use a four-part script, pre-qualify, bring a concise CMA, walk in assuming the sale, and ask for the signature.

Key Moments in the Video

  • 0:00 What sellers want from a listing presentation
  • 1:33 The eight steps and the four parts
  • 4:36 Step 2: Pre-qualify your appointment
  • 5:46 Step 3: Prepare an accurate market analysis
  • 7:42 Mindset is everything
  • 10:23 Show up energetic and enthusiastic
  • 11:54 What do you do differently
  • 14:25 Ask them to sign the contract

Work with me → 24 Listings in 12 Months: https://www.salesxtraining.com

The Question E...

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The 8-Step Listing Presentation That Gets Realtors 1 Listing a Day

Nov 03, 2026

By Jackie Kravitz, real estate coach and creator of 24 Listings in 12 Months. Jackie personally listed 150 For Sale By Owners and expired listings a year, selling 125 homes annually for ten consecutive years.

How do you walk out of a listing presentation with a signed agreement? Remember that a seller who agrees to meet with you is already a yes. Use a four-part script, pre-qualify, bring a short and accurate market analysis, assume the sale, show up knowledgeable, professional, confident and aggressive, explain what you do differently, and ask for the signature until you get it.

Key Moments in the Video

  • 0:00 What sellers really want from a listing agent
  • 1:37 Step 1: Use an effective listing presentation script
  • 4:36 Step 2: Pre-qualify your listing appointments
  • 5:46 Step 3: Prepare an accurate, concise market analysis
  • 7:27 Step 4: Walk in decided that you're taking the listing
  • 10:23 Show up energetic and passionate
  • 11:54 What do you do differently from other agents
  • 14:25...
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